Information Difference Independent Software Review: Talend MDM

Let’s face it, we all need to become more customer centric and data-driven. Leveraging your Customer Data as a competitive advantage and acting with more insight – it’s not an option, it’s a must.

But with myriad data sources, at varying levels of quality, control and governance, the path to implementing a single, trusted Customer Data Platform can be fraught with difficulties.

Who you choose as your technology provider can make a huge difference to the success or failure of bridging the customer data gap. A new research report by Information Difference evaluates Talend against other MDM providers using 200 functional checkpoints across 6 categories:

  • Data Governance - aligning the organization with its data
  • Business Rules – establishing common definitions and controls
  • Data Quality – reconciling data and turning it into a trusted source
  • Data Provision – engaging the lines of businesses with the data
  • Data Storage – storing, protecting and providing audit trails
  • Data Movement – turning data into actions through downstream systems

“Talend MDM is amongst the market leaders in MDM functionality. It offers very good functional breadth compared to the market as a whole, and delivers the second best score for depth of functionality making it one of the most complete products on the market.“ - Information Difference

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