Let’s face it, we all need to become more customer centric and data-driven. Leveraging your Customer Data as a competitive advantage and acting with more insight – it’s not an option, it’s a must.
But with myriad data sources, at varying levels of quality, control and governance, the path to implementing a single, trusted Customer Data Platform can be fraught with difficulties.
Who you choose as your technology provider can make a huge difference to the success or failure of bridging the customer data gap. A new research report by Information Difference evaluates Talend against other MDM providers using 200 functional checkpoints across 6 categories:
“Talend MDM is amongst the market leaders in MDM functionality. It offers very good functional breadth compared to the market as a whole, and delivers the second best score for depth of functionality making it one of the most complete products on the market.“ - Information Difference
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